Family Intervention Nurturing Empowerment, Inc. (FINE) is an In-Home Infant Development Program that serves young children from newborn to age three and their families. Children referred to the program qualified to receive in-home sessions through regional centers early start in California due to developmental delays or at risk for developmental delays.
FINE engages caregivers with the knowledge to enhance their child’s developmental milestones, including fine motor, cognition, social-emotional, language, self-help, and gross motor. They value caregivers as the experts on their unique child’s needs, and team together to understand the best ways to enhance their child’s development within naturally occurring activities and routines in all environments that the child grows and develops.
While the old site for FINE was functional, they wanted their website to be a creative expression of their work that connected with the families they serve.
CurlyHost brought the site to life with a lighter color palette and a flood of family-centered imagery reflecting the mission and values of the FINE program. To make the site more appealing, CurlyHost added subtle interactive features, like pop up animations when you scroll and a regional map with hotspots that have more information when the user hovers over them.
Images are cut in a mix of circles and rectangles to add a softer feel. Since FINE has a large staff, CurlyHost laid out their bios with a system that allows all of their pictures to layout together while also being clickable for more information about each staff member. Each time the user clicks on an image, the information pops up without navigating away to another page to maximize engagement and ease of use.