Amy Carroll is a traveling photographer whose photos can be seen in national retailers, magazines, and even celebrity homes. Originally a successful wedding photographer, Carroll found herself seeking out more and more opportunities to capture the personality of a different subject matter – animals. In each of her photos, Carroll’s main objective is to provide people an opportunity to stop, smile, and see animals in an extraordinary way. After having the pleasure of viewing one of Carroll’s photos, two things become immediately evident: that Carroll has become uniquely skilled in her pursuit and that each photo is the result of an individual actualizing their labor of love.
In building any website, imagery is always an important element, however, in Carroll’s website, photos are not just an element, it’s the foundation. In building Carroll’s website, we made sure that each photo had its opportunity to make an immediate and sustaining impact and that the minimalist nature of Carroll’s photography was an integral piece to our design. Warm tones and white space were used to draw a viewer in and an ergonomic and responsive layout was created to guide a viewer from one photo to the next.
We are proud to have worked with an individual that is so passionate about their work and are glad that Carroll’s new website is a place to showcase her labor of love.